Valerie
Law
valerierlaw@gmail.com
About

Account Manager at Adobe.

Originally from Boston & LA. Into vegetarian food, music, art, nature, and traveling (most recently Iceland). Say hello!

Media & Agency Experience
TECHNICAL ACOUNT MANAGER / KANTAR MILWARD BROWN
(JULY 2016 - PRESENT)
  • Act as liaison between media strategy, adops, publisher, and research analyst teams to provide dynamic and real-time insights on brand metrics
  • Operate as main point of contact for tagging, tracking, and discrepancy troubleshoting
  • Monitor and manage project workflows and campaign timeline from pre-launch to reporting
  • Report on account status, campaign pacing, impresion delivery, and sample data collection
  • Identify new measurement opportunities, areas of improvement, and growth posibilities for tagging operations team
CLIENT SERVICE & DESIGN INTERN / LION INTERACTIVE
(SEPT 2015 - JAN 2016)
  • Supported account team with client communication, proposals, and cost estimates
  • Collaborated with UX teams on wire frames, site maps, and photo and logo edits
  • Facilitated user interface QA and site launches
MEDIA INTERN / FUSEIDEAS
(JUNE - AUG 2015)
  • Shadowed business development, account, creative, media, and social media teams
  • Assisted media team with planning, buying, and invoicing for digital, print, and broadcast
Project Management Experience
MARKETING AND EVENTS LEAD & STAFF WRITER / THE B-SIDE
(SEPT 2015 - MAY 2016)
  • Led marketing and engagement team in writing copy and sharing content on social media, curating monthly email newsletter, and planning events, shows, and engagement activities
  • Wrote and edited new music album and concert reviews
PROJECT MANAGER, DEVELOPEMENT / THE BERKELEY FORUM
(JAN 2013 - MAY 2016)
  • Planned and coordinated event logistics for liberal arts forum on diverse topics with distinguished speakers (e.g. U.S. senators, major tech leaders, etc.), often with hundreds in attendence
  • Served on marketing division, designing flyers and posters for events and taking photos
  • Spearheaded creation of development team, promoting outreach and managing grants/funds
STUDENT ASSISTANT / BERKELEY ART MUSEUM & PACIFIC FILM ARCHIVE
(AUG - DEC 2014)
  • Collected required materials and paperwork for grant applications in fundraising department